Don’t Build Your Career on Sand

Jan 19 / ELEVATOR MAG




You see your friends releasing music and you feel the pressure to get out there. But a production career built on cracks is a house built on sand. Before you contact labels, you must ensure your music is at a professional standard. It is about the final 20% of the process that makes the difference.

Take a step back, get clear on your goals, and don’t rush into anything. The groundwork you lay now decides where you’ll be in five years.

The Professional Standard
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In the electronic music industry, the barrier to entry is deceptively low, but the barrier to staying is incredibly high. Many producers rush to send out demos the moment they finish a track that sounds "okay" on their home monitors. However, professional music isn't just about a good idea; it's about technical execution that translates to a club sound system.

The Final 20%

Most producers can get a track 80% of the way there. It’s the final 20%—the meticulous mix decisions, the subtle automation, and the sonic consistency—that separates a hobbyist from a professional. This stage requires patience and a critical ear. If you bypass this, you are essentially building your reputation on a weak foundation.

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Disciplined Groundwork

Success in this industry is rarely an accident. It is the result of a disciplined approach to the craft. Like any high-level profession, music production requires a solid understanding of the fundamentals. When you rush the process, you miss the opportunity to develop the skills that will sustain a long-term career.

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Your Five-Year Trajectory

Ask yourself where you want to be in five years. Do you want to be an artist with a string of forgettable releases, or do you want to be a respected name known for quality?


The decisions you make today regarding your learning and your output will dictate that trajectory.

Don't be afraid to slow down to ensure your foundation is made of stone, not sand.

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Learn to Create, Produce and Release Electronic Music, from real Music Lecturers at Elevator Program.
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